Company Values

We recognize the most important aspect of life is comprised of relationships and that relationships can become strained when pain runs your life or when you work so much you don’t have enough time for family and friends. By helping eliminate our customers’ pain and providing highly flexible schedules to our employees, our desire is to help every person whose life we touch restore and maintain this important balance.

We realize we have never “arrived” and place a high premium on continued education and learning. We constantly pursue new and better ways to help others live pain free on a daily basis.

Being Great 
We believe mediocre is unacceptable (and far too common). We have worked hard to become a world leader in natural back pain relief and are working even harder to become the leading resource worldwide for natural pain relief.

Helping People
We believe everyone deserves an opportunity for a better, pain-free life. We believe in providing natural health alternatives which provide quick and lasting pain relief without the dangers associated with medications and surgery. And we provide a hand up to those with limited resources by offering much of our best advice through our free books, articles, audios, videos, email newsletter and website.

We consider trust to be earned and revocable at any time. We work tirelessly to exceed expectations and provide only the best advice, products and experience available anywhere. Our desire is to help every person with pain live a happier, healthier and pain-free life.

Satisfied Customers
Has our team fulfilled our mission and core values? The results speak for themselves…


“I have to say – I’ve been dealing with Back Pain for over 30 years now. I have 4 issues going on. Without all the fancy terms – I have an “S” curved spine, a slipped vertebrae (class 2) a budging disc – lower back and some stenosis.

I’ve had a bad time with Sciatica, hip, butt, leg and low back pain – and 3 surgeons, (2 orthopedic and one neurosurgeon) are all just dying to get a hold of me. They all say I need surgery – but thanks to your information and stretches and good advice regarding muscle imbalances – I’m not having surgery. I am almost pain free, and some days I am totally pain free. My abilities totally defy my MRI films! Because of you I’ve made a lot of changes – including the inversion therapy and I want to thank you for keeping me out of surgery. I talk to people every week at the pool who have had surgeries and regret it.

I’m thankful that I don’t have to be one of them. With all the doctors, surgeons, specialists, chiropractors, physical therapists I’ve seen over these many years – you would think they could have told me some of these simple things – but it took you guys – making it understandable and easy to

Over the years I’ve been in casts and braces which only served to make my muscles weak, I’ve been given wrong advice on exercises to do, I’ve paid for adjustments which actually made things worse and more. I really want to Thank you for all the down to earth – plain good information.

It’s the best I’ve ever seen. I now understand what is going on with my body and what is causing the pain. The fusion surgery that’s recommended to me has an 18 month recovery period, many risks and not much hope really for total relief of the back pain. I sure would much rather spend some time learning from your information, relaxing on an inversion table, doing some simple exercises and stretches and eliminating some of the things I was doing wrong – in order to live my life – free from the hassle, pain, expense, shear dread of having a major surgery.

I don’t understand why some people just won’t catch on to this – maybe they think a Doctor will just “fix” them and that’s the easy answer – but going that route doesn’t make sense to me at all – unless it’s absolutely necessary and you’ve exhausted all other options.

Again. Thank You!!! You guys have even returned my calls when I had questions – I’m amazed at your level of service and dedication and what you have given me for so little cost. I would have to spend tons of money on surgery and therapy otherwise. I am a real person and I’d be more than happy to tell anyone my story.”

Carole Gardner

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